DIRECTOR OF MARKETING
Oliverian School is seeking a director of marketing to join our close-knit team and promote the school's brand. The director of marketing will report to the head of school, serve on the leadership team, manage all marketing vendors and assets, and work collaboratively with the admissions director and development coordinator.
Oliverian School is an alternative, non-profit, college-preparatory boarding high school with 45 students and 33 faculty members located in the beautiful white mountains of New Hampshire. We provide a combination of academic, counseling, and social/life-skills support for bright students who have not thrived in more traditional settings. Our faculty is a close community of professionals who absolutely love the challenging, promising students with whom we work.
The director of marketing will need the interpersonal skills of a relational marketer as well as the organizational, tactical, and management skills of a strategic marketer. The director of marketing will lead all efforts to promote the school's brand and generate qualified enrollments.
Since non-profit fund raising relies on effective marketing, the director of marketing will help support and manage those efforts as well, working collaboratively with the head of school, admissions team, development coordinator, and development committee.
Specific areas of oversight will include:
- Branded digital and print communications
- Website management (including SEO/SEM)
- Social media
- Referral development
- Tour management
- Admissions systems
- Data tracking and analysis
- Brand management (with head of school)
- Marketing and fundraising campaigns
- Marketing events
- Alumni relations
- Marketing and development travel coordination (with business director and admissions director) and conference planning
- Marketing, admissions, and development budget
Oliverian is a young school (founded 2003) whose marketing and fundraising efforts would benefit greatly from more strategic and systematic approaches. As such, the ideal marketing director will be a highly organized strategist, planner, and leader/manager.
Oliverian School is a small alternative boarding school for capable adolescents who have not thrived in traditional settings. Our students enjoy a family-like community, a relatively high degree of independence, and customized support in academics, counseling, and social skills. Our mission is to help these young people find their place in the world. Most of our students matriculate directly to college from Oliverian. Oliverian's faculty and their families live on campus, which contributes greatly to the nurturing community our students (and faculty) love.
To Apply: Email your resume and cover letter to firstname.lastname@example.org with "Director of Marketing" in the subject line. For additional information, please visit our website www.oliverianschool.org.
Oliverian is an equal opportunity employer and will not discriminate against any employee or applicant on the basis of age, color, disability, gender, national origin, race, religion, sexual orientation, veteran status, or any classification protected by federal, state, or local law.